Fountain by R. Mutt, 1917, Alfred Stieglitz, Published in The Blind Man (No. 2), Edited by Marcel Duchamp, Henri-Pierre Roché, and Beatrice Wood, May 1917, Philadelphia Museum of Art, © Artists Rights Society (ARS), New York / ADAGP, Paris.

In the spring of 1917, Marcel Duchamp went where no artist had gone before, transgressing the mores of polite society an upending the art world with the display of a single piece of work—creating one of the most scandalous art shows of all time.

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The work, titled Fountain was a white porcelain urinal rotated 90 degrees and placed on a pedestal, with the signature “R. Mutt” and the year scribbled along the front. Rendered inoperable, it simply was a reminder of something few were inclined to discuss in public—if at all.

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Lest we forget, indoor plumbing was a revolution unto itself—on par with the transformation that the Digital Age has on our own time. It changed lives in ways that most of us hope to never know any other way. At the same time, it was something kept quiet, hidden behind closed doors.

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In one fell swoop, Duchamp upended this. He purchased the urinal from a store that sold plumbing fixtures and submitted it to an unjuried exhibition held by the Society of Independent Artists in New York, describing the piece as a “readymade.” In an effort to preserve the integrity of the artist and their work, the show had no jury making selections—a fact Duchamp took advantage of with aplomb. It was all very Dada for your nerves.

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